Thibault De Buck
Thibault leads marketing and go-to-market at Nanopixo. With 20+ years in real-estate marketing, he writes about social media, ROI, audiences and where the industry is heading.
Articles by Thibault De Buck
Social & distributionThe seller is your customer, and we know it
ComplianceYour property ad gets rejected on Facebook: here is why
Social & distributionReal estate marketing on social media: the complete content guide (2026)
Platforms & formatsReels vs TikTok vs YouTube Shorts vs LinkedIn: the best channel for listing videos (and how to publish to all four at once)
Costs & ROIThe hidden cost of making videos yourself instead of outsourcing
ComplianceWhat are the EU rules for using AI in property promotion? Here's what to watch out for!
Social & distributionThe agency next door is taking your listings, and you never notice
GuidesFrom photo to published Reel in one flow
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